Solvely.ai, an AI-powered platform for education, has embraced Rengage to revolutionize its growth marketing. Starting with email as their primary channel, they’ve leveraged Rengage’s advanced features to create, experiment, and measure success. With plans to expand into in-app messaging and push notifications, Rengage has become their single hub for campaign management and optimization.
Through Rengage, Solvely.ai has dramatically increased engagement, refined its messaging through experimentation, and achieved clear attribution for every marketing journey—all without needing to juggle multiple tools or platforms.
Experimentation: Perfecting the Message
Experimentation is at the heart of Solvely.ai’s strategy. Using Rengage, the team can run A/B tests across all elements of their email campaigns, including subject lines, CTAs, layouts, and timing. Rengage’s automation and intuitive interface simplify the process, providing real-time insights into which versions perform best.
For example, when launching a new email series for onboarding, Solvely.ai tested different subject lines and introductory paragraphs. By using Rengage’s data insights, they discovered that a more conversational tone outperformed a formal tone by 25% in open rates.
These experiments ensure every email resonates with its audience and drives the desired engagement.
Attribution: Measuring What Matters
Success in marketing is all about knowing what works and what doesn’t. Solvely.ai, uses Rengage’s robust attribution tools to connect every touchpoint to a measurable outcome. Whether it's tracking clicks on an email CTA or attributing conversions to specific campaigns, Rengage provides clarity on the ROI of each effort.
For Solvely.ai,, this means they can confidently allocate resources to high-performing strategies while discontinuing those that underperform. This level of granularity ensures they’re not just running campaigns but optimizing them for maximum impact.
Integrated Platform: A Single Hub for Marketing
One of the most significant advantages of Rengage for Solvely.ai, is its all-in-one platform. Instead of juggling multiple tools for experimentation, attribution, and campaign management, everything is accessible within Rengage. This has streamlined operations and saved Solvely.ai, countless hours.
For example, when planning a cross-promotional campaign for new courses, the team used Rengage’s journey builder to create a multi-step email sequence with ease. As they expand into in-app and push notifications, they know Rengage will continue to serve as a centralized solution.
Results and Future Plans
Solvely.ai’s partnership with Rengage has transformed how they approach growth marketing. By focusing on experimentation, clear attribution, and streamlined workflows, they’ve achieved significant engagement improvements while reducing complexity.
Looking ahead, Solvely.ai, plans to expand its use of Rengage to include in-app messages and push notifications, creating a truly omnichannel experience. With Rengage’s scalable features and AI-driven insights, they’re poised to continue driving exceptional results.
Conclusion
With Rengage, Solvely.ai has unlocked a new level of efficiency and effectiveness in its marketing efforts. By enabling the team to focus on creativity and strategy, Rengage has become an indispensable partner in driving growth.